How a $90B CEO Built Rapport with Workers: Trash Hauling & 1AM Safety Meetings (2026)

In the world of corporate leadership, a CEO's dedication to understanding the front lines can make all the difference. Fortune's article reveals a fascinating insight into Jim Fish, CEO of Waste Management, a $90 billion company, and his unique approach to leadership.

A CEO's Unconventional Schedule:
Jim Fish, a self-proclaimed night owl, had an unusual routine. He would attend 1 a.m. safety briefings, a practice that would make for an exhausting day for most. But Fish's dedication had a purpose. His late father-in-law's advice was the catalyst, suggesting that regular attendance at these meetings would offer invaluable insights and build connections with line workers.

And he was right. Fish discovered that it's not all about the numbers. By immersing himself in the operations, he learned that a company's success goes beyond financial metrics. This realization became a cornerstone of Waste Management's philosophy.

Safety First:
Waste Management has made safety a top priority, aiming to reduce its total recordable injury rate by 3% annually, with a target of 2.0 by 2030. This goal is ambitious but achievable, as evidenced by last year's 5.8% overall injury reduction and a 2.4% decrease in lost-time injuries.

Fish emphasizes that safety investments don't always yield immediate financial returns. However, over time, a safe work environment can significantly impact a company's bottom line. This long-term perspective is a key differentiator in Fish's leadership style.

Hands-On Leadership:
With $22 billion in revenue and over 60,000 employees, Waste Management is a giant in the waste management industry. But Fish, who has been with the company for two decades, hasn't let success distance him from the front lines. As CFO, he would regularly join crews in hauling trash, a practice he continued until the board expressed concerns. Now, he still rides along with drivers, visiting 20 to 30 sites annually and engaging in conversations about various topics, from sports to pay.

The Power of Understanding:
Fish's early morning meetings and field experiences provided invaluable insights. He learned that seemingly simple factors, like icy roads and snow-covered trash cans, could significantly impact productivity. This firsthand knowledge, which might be overlooked in a corporate office, was crucial in understanding the challenges faced by his employees.

Diversity and Inclusion:
Fish's commitment to understanding his workforce also led to significant changes in diversity and inclusion. In a district where most residential drivers were Puerto Rican or Dominican, Fish noticed poor safety results. He discovered a language barrier: the manager didn't speak Spanish, creating a communication gap. By promoting a bilingual driver to a management position, safety results improved dramatically.

This change not only improved safety but also empowered employees who felt limited by their native language. It addressed an unintentional message that native Spanish speakers might not have advancement opportunities within the company.

The Human Touch in Leadership:
Fish's approach highlights the importance of leaders connecting with their workforce. By understanding the challenges and diversity of his employees, he created a more inclusive and productive environment. This hands-on leadership style sets Waste Management apart from competitors.

A CEO's Perspective:
Fish's humility is evident in his statement, "I know my title is important, but I'm not more important than anybody else at this company." This mindset is a powerful tool in fostering a positive company culture. By recognizing the value of every employee, regardless of position, Fish has built a strong foundation for Waste Management's success.

Controversy and Discussion:
But here's where it gets controversial—is it realistic for CEOs of large corporations to maintain such a hands-on approach as their companies grow? How can leaders balance the demands of high-level strategy with the need to stay connected to the front lines? Share your thoughts in the comments below. Perhaps the key lies in finding a balance between strategic vision and operational empathy.

How a $90B CEO Built Rapport with Workers: Trash Hauling & 1AM Safety Meetings (2026)
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